Top 5 Virtual Fitness Programs in the Netherlands Q1 2024

The first quarter of 2024 saw significant performance metrics for the top 5 virtual fitness programs in the Netherlands. Here’s a detailed look at their performance across downloads, revenue, and active users.

Basic-Fit experienced a fluctuating trend in weekly downloads, starting strong with 12.5K in the first week of January and ending the quarter at 8.1K. Active users showed a slight decline from 265.6K to 285.2K over the same period.

Strava: Run, Bike, Hike demonstrated strong revenue performance, with weekly revenue peaking at approximately $88.4K in the final week of March. Downloads increased steadily, reaching 10.2K in the last week of the quarter, and active users also saw a rise, ending at 256.9K.

JustFit: Lazy Workout & Fit saw a consistent weekly revenue trend, peaking at $12K in the first week of January and stabilizing around $7.9K towards the end of March. Downloads fluctuated but ended on a positive note with 6.3K in the final week. Active users increased from 24.9K to 24.2K during the quarter.

komoot - hike, bike & run showed a steady increase in weekly revenue, peaking at $28.7K in the last week of March. Downloads saw an upward trend, reaching 7.8K by the end of the quarter. Active users remained relatively stable, ending at 117.9K.

SportCity had a consistent download trend, starting with 6K in the first week of January and ending at 4.3K in the last week of March.

These insights highlight the dynamic nature of the virtual fitness market in the Netherlands. For more detailed analysis and data, visit Sensor Tower.